Collection: Adidas

The Story of Adidas: The Beginning of a Legend in a Laundry Room.

Adidas is a German company founded in 1924 by the brothers Adolf and Rudolf Dassler in their mother's house in Herzogenaurach as Gebrüder Dassler Schuhfabrik - "Dassler Brothers Shoe Factory". It was only later that the Adidas brand name was created, which comes from the diminutive of Adolf Dassler's name ("Adi") and the first three letters of the surname ("Das"). The beginnings were not easy - the Dassler brothers manufactured shoes in their mother's laundry from the only available materials, i.e. canvas from a tent and rubber from a fuel tank. They focused primarily on designing running shoes. They developed various models of shoes with spikes, which are useful for sprinters and many other athletes. Adidas was first noticed during its success at the IX Summer Olympics in Amsterdam in 1928. Lina won gold in the 800-meter race wearing shoes from the brothers Radke. The German athlete started the great history of Dassler shoes.

Division of brothers - rivalry between Adidas and Puma.

Shortly after the war, in 1948, the Dasslers had a falling out and dissolved the company. Then Adolf Dassler founded Adidas AG, and Rudolf founded Puma Puma SE. This is how a fierce rivalry began between the founders of these German companies. In 1949, Adolf registered the iconic three stripes as the brand logo. To buy this symbol, the German entrepreneur spent the equivalent of 1,600 euros, as well as two bottles of whiskey. At the same time, his son, Horst, joined him. The fight between them also included the hometown of Herzogenaurach. The two largest clubs from this town chose sides, as one of them started operating with Adidas, and the other with Puma. Adidas managed to enter the new era well, among other things by producing great football boots. The West German national team purchased football boots from Adi. In 1950, the iconic Samba model was created, which reigns on the streets to this day. For the tennis community, in 1965, the Stan Smith shoes were created, the first tennis shoes made entirely of leather. Four years later, iconic basketball shoes were created. These are the Adidas Superstar shoes.

Three years later, during the Berlin Olympic Games, a new company logo was created - the Trefoil sign, known in Poland as a clover. It was to symbolize the spirit of the Olympic Games and show the connection of 3 continents, which takes place during such competitions. The iconic company logo is still used today in products from the Adidas Originals series, and Adidas Originals shoes are the most frequently chosen series.

Adidas - the timeless pioneer. Timeless style of sports sneakers.

Currently, it is one of the most famous brands of footwear, clothing and sports accessories in the world. Each pair of shoes is equipped with innovative technologies, and high quality of workmanship and great design are the features of each model. Sports shoes have gained fame among sneaker lovers and everyday users around the world. They are no longer intended only for athletes. Each model is designed with extraordinary precision, details and attention to convenience, comfort and appearance. Technologies such as OrthoLite, EVA, BOOST, adiDRY and many others provide cushioning, comfort, breathability, comfort during every step, absorption of shocks generated during movement or protection against moisture. Thanks to these innovative methods, Adidas has become a leader in the world of sports. Sports shoes have gained a completely new character - from the beginnings in football, to the combination of sport and fashion as a symbol of timeless style. Adidas is not only sports equipment, clothes and shoes - it is also a commitment to social and economic issues. The “Adidas Parley for the Oceans” program was created to take action to protect the environment by recycling ocean plastic waste into high-quality sportswear. The company cares about the future of the planet and people.

Despite difficult experiences, war, separations, changes of owners and other complications, Adidas has been getting better and more popular all the time. It has become a regular at the World Cup in football, and many collaborations with athletes around the world, including the first with Jessie Owens - winner of four gold medals in short-distance running, rappers, stars, athletes, or collaboration with Stella McCartney have meant that there is no person in the world who does not know the brand called Adidas. Legendary Adidas shoes are something for everyone. They can be Adidas work shoes, everyday shoes, for elegant styling or tracksuits. Their universal character , excellent design , fashionable appearance and comfort work well in every situation. Go for a legendary look and check out Adidas shoes online now at the online store securedstuff.pl . Check out the most popular models, such as Adidas Samba , Adidas Gazelle or Adidas Superstar original shoes. Original Adidas shoes available in women's , men's and children's versions for everyone. Adidas shoes online store securedstuff.pl- wide offer, best prices. See also collections New Balance , Yeezy , Nike and many more. Original, fashionable, comfortable women's and men's sports shoes are something you must have in your collection!