Creation of the Nike brand.

Nike was founded in 1964 as a company called Blue Ribbon Sports. It was founded by Bill Bowerman and Phil Knight. Initially, Bill and Phil were involved in the distribution of Japanese Onitsuka Tiger footwear. Shortly afterwards, BRS opened its flagship store in Santa Monica and continued its profitable business. Everything changed in 1971, when they ended their cooperation with Onitsuka. This was a step after which they created their own line of footwear called "Swoosh", and shortly afterwards the name Nike was used for the first time, which concerned football boots. The name was well received and after some time it began to be used to sign the entire line of running shoes. The breakthrough for Nike was signing an exclusive contract with tennis player Ilie Nastase. This initiated great brand recognition not only in the USA, but also around the world. Blue Ribbon Sport decided to officially change its name to Nike in 1978.

Air Technology. The Beginning of a Revolution.

Nike owes much of its success to M. Frank Rudy, who was the creator of the technology of soles filled with plastic membranes with air. Shortly after 1979, they found their way into basketball shoes. This is how the Nike Air Force line was created, which is recognizable all over the world and is still an icon of street and sports fashion. Another innovative model with this technology was the Air Max shoes, in which it was decided to expose the air cushions so that they were visible. It was a great breakthrough in the world of sports, which was both criticized and loved. Air technology is more than just appearance. It was created to provide the best cushioning, comfort and lightness. It absorbs shocks and gives energy back, thanks to which we feel acceleration. It is still used today in many models, such as the Nike Air Max 95 , Vapormax , Nike Air Max 90 , Nike Air Force 1 , Nike Shox TL , Nike Air Max 1 and hundreds of others. Each model of shoes with the famous 'Air' is durability, comfortable step and iconic design . This series has become famous not only among professional athletes. The world of streetwear has loved the combination of sport and fashion in styling, which is why the trend for sneakers with the Swoosh logo and the famous cushion does not go away.

Signing Michael Jordan. Big story.

The basketball legend is the most important person for Nike. We are talking about Michael Jordan, who was part of the history of the Nike brand. He was the first athlete to become a kind of Nike icon, one of its main identifying elements. Michael Jordan promoted basketball around the world. He became the face of the brand in 1985. A clothing collection was created with the basketball player's name. Jordan is now a separate brand, which is still associated with Nike. The biggest hit was the now iconic Air Jordan 1 model. The first shoes for Jordan, who was debuting in the NBA, turned out to be a huge sales success, which the world went crazy about. Nike was talked about because the shoes Jordan put on broke the NBA rules, which prohibited wearing colorful shoes. The company paid a fine for each appearance Jordan made in Air Jordan 1 shoes. Nike paid 2.5 million dollars to Jordan to sign with them. It competed with Adidas, but the latter was not ready for a contract for such an amount. Despite many complications, the Jordan line beats all others in terms of sales and popularity. Today, everyone knows Jordan shoes, which express a lifestyle. It is a classic in sports footwear and clothing. There are thousands of colors of all Jordan models available on the market, so there is something for every fan. Jordan models are styled for everything - they match casual, elegant and, of course, sports outfits. Their legendary construction, versatility , timelessness, original look and great quality make these shoes loved by the whole world.

Nike – a leading manufacturer for everyone

Nike is a brand that creates products for everyone. Nike shoes for women , men and children are available in every store. They do not exclude anyone, which is why the fan community is huge. The history of the brand's creation was not always about success, but now it is one of the biggest giants, known all over the world. The slogan Just do It not only encourages you to get out of your chair and run, but also to change in a broader, social context. The advertising slogan "Just Do It" caused them to start reaching everyone - not just athletes. The first campaign in 1988 had an unexpectedly large response. It was supposed to encourage everyone to pursue their dreams, break barriers, have the desire to succeed and fight for themselves. People considered it a good, life slogan that can be a motivation to overcome the hardships of everyday life. Inspired by the slogan, they started to do things they were previously afraid of or put off until later. Over time, Nike campaigns began to feature not only professional athletes, but also social issues.

Shoes with the characteristic Swoosh are a style icon . There are hundreds of different models available, referring to retro style or modernity through colors, construction and style. The high quality that is guaranteed in each of them is unchanging. Nike Dunk , Nike Blazer , Nike Cortez , Vomero 5 and many other sneakers are waiting for new fans who are not afraid to stand out, appreciate good design and like to express themselves. Nike shoes are a must-have model in every collection. The latest Nike collections and exclusive offers for Nike shoes make them available to everyone. Authentic Nike footwear in Poland are the most noticeable sneakers on the streets, desired by every young and older generation. Buy Nike shoes online and enjoy comfort and extraordinary style now, thanks to securedstuff.pl . A wide range of Nike casual and sports shoes is a guarantee of satisfaction. Check out the hottest pairs like the Nike Air Jordan 1 High Chicago Lost and Found , Nike Air Jordan 4 Frozen Moments , Nike Dunk Sb Born x Raised One Block At A Time and more. Check out the Air Jordan , as well as Ugg and other new releases.